Cable Wine Systems (www. CableWineSystems.com), the creator of the most versatile and sophisticated wine racking system on the market, is commenting on the escalating price of U.S. wine being brought into Canada.
It’s clear the Canadian dollar has taken a nosedive over the past year. While there have been some benefits for the local consumer—including reduced gas prices—wine connoisseurs are being forced to pay a rising price for premium-quality wine imported from the U.S.(Source: Last, G., “Battered Canadian dollar pushing U.S wines out of reach,” Calgary Herald web site, February 20, 2016; http://calgaryherald.com/life/food/geoff-last-battered-canadian-dollar-pushing-u-s-wines-out-of-reach.)
“A poor Canadian dollar hasn’t worked out well for wine lovers,” says Janice Bednarz, general manager of Cable Wine Systems. “Particularly with wine coming in from the U.S, connoisseurs and collectors have been forced to pay upwards of a 50% and sometimes even a 100% markup for premium bottle wines.”
Reports have indicated that luxury wines coming in from Sonoma or Napa that normally retail in the $100.00 range are now going for $200.00. Those types of numbers will make it difficult for Canadian importers and retailers to manage costs, and some say both will simply not bother.
“Thinking from a realistic perspective, if any businesses cost increase by 50% or 100%, they would have difficulty operating on any profitable capacity,” Bednarz continues. “This is no different; unless the Canadian dollar gets back up to high eighties in comparison to the U.S dollar, we may see a shortage of some luxury U.S wine.”
Bednarz suggests that wine drinkers and collectors need not worry too much about what’s happening with the dollar, and that they should shift their attention to other countries producing premium wine.
“We can’t control what happens with the Canadian dollar, but we still want to enjoy some good wine. Regions like Europe and Australia have plenty of high-quality wine,” adds Bednarz. “And let’s not forget that we live in a country that produces some of the best wine in the world. So, we shouldn’t be feeling too bad for ourselves if American wine isn’t as readily available.”
Cable Wine Systems has been able to create the most sophisticated and versatile wine racking system on the market. They are an award-winning company, helping wine connoisseurs around the world better store their collections. More information about Cable Wine Systems can be found at www. CableWineSystems.com.